Social Media Work Group


The Social Media Work Group is a collaborative group of professional staff from across TXST who actively manage and create content for our university’s numerous social media channels.

This work group is ideal for university partners in our colleges, departments, and offices who are in need of social media support, who are experienced and interested in sharing their insights, or who simply want to join a community of like-minded individuals to learn and grow professionally.   

Ultimately, this group will function as a resource for those who own and manage university social media accounts.

What You Will Learn

TXST’s Social Media Work Group was created to facilitate awareness and knowledge sharing for our university’s professional staff with social media responsibilities. Topics covered include: 

  • Best practices for content and community engagement/management

  • Key brand guideline changes and updates 
  • University-wide events, initiatives, and topics that can be utilized for content creation

  • Analytics and reporting 

  • Content strategy 

  • Crisis communications

  • ADA compliance 

  • Photography and video tips 

  • Social media updates from TXST’s various departments and colleges

  • Knowledge sharing and brainstorming sessions

Why a TXST Social Media Work Group? 

The goal of the Social Media Work Group is to form a network of staff working across the university’s social media profiles to create shared goals and identify opportunities to boost each other’s message. 

Additionally, work group members will learn how to provide key information to their stakeholders to help in highlighting the importance of social media for their given department, college, or office. 

Frequently Asked Questions

Social Media Work Group Schedule

Monthly meetings are centered around discussing best practices and special topics. Work group members are surveyed to determine a schedule that best fits the overall community’s needs. Meetings are typically one hour long and scheduled for the third Thursday of the every month. 

2024 Work Group meetings will be shared when finalized.

Join Our Work Group

If you’re interested in joining our Social Media Work Group Teams chat, please submit your information via the following link.